Content is king! But what local business owner has time to spin out massive amounts of content for blogs and social media on a regular basis? In this episode, Clarence will uncover how you can create content at scale by turning one piece of content into many useful...
In this episode, Clarence will show you how to use a simple FAQ/SAQ video framework to meet your customers where they are, establish your credibility, and prove yourself as the expert in your local industry. By answering frequently asked questions and “should-ask”...
Is your small business website more like an online business card than a sales-conversion machine? It’s time to change that! In this episode, we'll cover the three killer website optimization techniques you can implement into your business website to boost sales ASAP....
No business owner wants to leave money on the table, but if you aren’t optimizing your Google My Business listing, that’s exactly what you are doing! In this episode, Clarence discusses the importance of claiming and optimizing your GMB to boost organic traffic—both...
After a year like 2020, we could all use some predictability in our businesses! In this episode, I’ll break down the details of implementing Ryan Deiss’s Predictable Selling System (with a small tweak I made for local businesses), it's a foolproof marketing strategy...
Are you expecting too much from your business logo? While having an attractive, brand-building logo is essential to your overall marketing strategy, the truth is your logo isn't as powerful or influential as you may think. In this episode, Clarence covers the mistakes...
